可口可乐企业 :1927年进入上海的饮料企业

更新时间:2024-09-20 16:30

可口可乐企业是一家国际饮料企业,1927年进入上海市,在中国生产的产品有可口可乐、健怡可口可乐雪碧芬达、阳光系列、飞雪矿物质水、“天与地”系列果汁、茶饮料系列、“醒目”果味汽水、及皇庭系列调酒饮料等。

公司概况

Coca-Cola Enterprises’overview

Coca-Cola Enterprises’ growing product portfolio includes the world’s greatest brands and beverages. We deliver them to the right place at the right moment with the industry’s most effective marketplace execution. We are the largest nonalcoholic bottler in the world, and our total 容积单位 represents 18 percent of The Coca-Cola Company’s total global volume. We also distribute dr pepper and other notable brands.

Coca-Cola Enterprises is the world's largest marketer, producer and distributor of Coca-Cola products. We operate in 46 U.S. states and Canada, and are the exclusive Coca-Cola bottler for all of Belgium, continental France, Great Britain, Luxembourg, Monaco and the Netherlands. Our sales represent 18 percent of The Coca-Cola Company's worldwide 容积单位

The company is the world’s largest bottler of Coca-Cola products, including Coca-Cola, Diet Coke, Coke Zero, Sprite, Dasani, Fanta, vitaminwater, smartwater and fuze. In some areas, the company also distributes beverages made by other companies, including Dr Pepper, Campbell's V8 beverages and Rockstar 能量 Drink.

The company was founded in 1986 with the purpose of consolidating the many independent bottling groups in the Coca-Cola System. Previously independent businesses in small geographic areas, generally a central city or town and its hinterland, bottled Coca-Cola products and distributed these to stores. The Coca-Cola Company began to buy up these bottlers in 1980 and then spun this function off to anchor bottlers in various parts of the world.

Today the company is 36% owned by the Coca-Cola Company, while the remaining interest is floated on the stock market. Coca-Cola Enterprises is headquartered in Atlanta, Georgia but is separate from The Coca-Cola Company.

In 2007, the company distributed more than 2 billion physical cases products. A physical case is 192 ounces, or 24 standard servings. This represents about 18% of the total Coca-Cola production of Coca-Cola worldwide.

Globally, the company operates 440 facilities, 55,000 vehicles, and 2.4 million coolers, vending machines, and beverage dispensers.

Some production facilities are located in Canada (Brampton, Ontario), The Netherlands (Dongen), Belgium (Antwerp, Ghent and Chaudfontaine (mineral water only)), France (Socx, Grigny, Clamart, Les Pennes-Mirabeau and castanet-Tolosan), and the UK (Wakefield, Sidcup, Milton Keynes, edmonton, East Kilb车台 and Colwall).

Similar anchor bottlers are the south Pacific 面积's Coca-Cola Amatil, eastern Europe's Coca-Cola Hellenic, and Latin America's Coca-Cola FEMSA.

Coca-Cola Enterprises’ Brands in the World

Coca-Cola Enterprises' extensive brand portfolio exceeds 200 products and includes the best, most popular beverage brands in the world, as well as exciting new innovations introduced regularly. Along with Coca-Cola — The Coca-Cola Company’s flagship product that is recognized as the world’s most VALuable brand — CCE produces and bottles five of North America's top 10 soft drink brands. In addition, our portfolio encompasses a broad range of regular and zero calorie beverage categories including 能量 drinks, still and sparkling waters, juices, sports drinks, fruit drinks, 咖啡based beverages and teas.

We continually enhance this portfolio with innovative brand extensions and new products. For example, in 2007 we expanded our still portfolio by beginning distribution of glaceau brands smartwater, vitaminwater, and vitamin 能量, as well as FUZE and Campbell V8 products in key channels. In Europe, we expanded our successful launch of Coca-Cola Zero, a new zero calorie cola product with a taste profile very similar to regular Coca-Cola, to each of our territories.

可口可乐企业与可口可乐公司的区别

The Difference between Coca-Cola Enterprises and The Coca-Cola Company

Coca-Cola Enterprises is the world's largest marketer, producer and distributor of products of The Coca-Cola Company (www.thecoca-colacompany.com). The company also distributes Dr Pepper and several other beverage brands in Selected territories. We are an independent, public company traded on the New York Stock Exchange under the stock symbol CCE.

The Coca-Cola Company develops products, produces related marketing and 广告推广 programs, and sells syrup concentrate to Coca-Cola Enterprises and other bottlers.

As a bottler, we combine the product concentrate with other ingredients to manufacture and package our beverages.

Coca-Cola Enterprises then uses its extensive 流水 and delivery force to market and distribute products to retail customers and consumers. The Coca-Cola Company owns approximately 35 percent of Coca-Cola Enterprises 高汤

可口可乐中原地区

目前,可口可乐系统在中国生产的产品有:可口可乐、健怡可口可乐雪碧芬达、阳光系列、飞雪矿物质水、“天与地”系列果汁、茶饮料系列、“醒目”果味汽水、及皇庭系列调酒饮料等。其中与中国轻工总局所属机构共同开发的中国品牌“天与地”果汁、茶系列和“醒目”汽水的开发,进一步促进了国内饮料品种与质量达到国际水平,市场更趋完善。

作为一个有着百余年发展历史的老牌企业,可口可乐深明人才培养对社会发展的影响。因而本着一贯的“回馈社会”、“服务社会”的企业文化精神,积极赞助了许多推动教育、扶贫助学的项目。其中以对中原地区希望工程”的捐助最为显著,影响也最为深远,捐资已近一千五百万元人民币。可口可乐及其装瓶厂将在全国各地兴建50所希望小学,并为贫困地区的100所农村小学各捐赠了一套希望书库。可口可乐希望小学和希望书库的建立,圆了许多贫困地区孩子上学受教育的梦。现时落成启用的可口可乐希望小学已有40所,其余学校将于1999年初全部竣工。

参考资料

青岛可口可乐饮料有限公司.中华人民共和国国务院侨务办公室.2024-02-29

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